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Quaker Porridge to Go

No matter how you start your day, it could be easier. You can’t always sit down and enjoy some delicious oats with fresh fruit - sometimes you simply can’t spare the minutes. But now you don’t have to go out of your way to get a healthy start to the day. We’ve made it easy. Quaker has introduced Porridge to Go, a healthier on-the-go breakfast, that you can have at any time, any place. No matter how busy your lifestyle is, there’ll always be time for Porridge to Go.

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We created storyboards and animatics that reflected the everyday lives of our target audience. These are people who are time-poor, yet are always striving to improve their health and lifestyle. Quaker provides a solution that fits in to their daily routine.

Behind the scenes

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